UniformMarket

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Fall & Winter 2003

PROMOTIONAL PRODUCTS: The products and industry

UniformMarket - August 15, 2010 0

Promotional products are broadly defined as anything imprinted with a companys name, logo or sales message. These items traditionally included useful (pens, mugs, magnets,...

Fall & Winter 2003

QUESTION: What do the uniform and promotional products industries have in common?

UniformMarket - August 15, 2010 0

The lines have definitely crossed. There once was a clear distinction between a uniform item and an ad specialty product. Now, with a logo...

Fall & Winter 2003

CASE STUDY PERSPECTIVE: Dave Grandstaff from Southeast Promotional Products and Uniforms

UniformMarket - August 15, 2010 0

"I think selling both uniforms and promotional products is a natural because the customer base is basically the same. In all fairness, the uniform...

Fall & Winter 2002

Key Strategies: Web Site Promotion A Primer for the Uniform Industry

UniformMarket - August 15, 2010 0

By Joe Dysart While virtually every player in the industry has a Web presence now, Internet marketing consultants warn that without proper marketing and promotion,...

Fall & Winter 2002

Selling National Accounts

UniformMarket - August 15, 2010 0

By Jack Tridico Over the course of 25 years in the uniform and apparel industry, I have been involved with many different types of accounts:...

Fall & Winter 2002

Location Location Location: A few retailers found the perfect location… and they keep moving it…

UniformMarket - August 15, 2010 0

By Susan Derby Retail stores have had to be innovative to keep themselves competitive and convenient. First, the catalog came along, allowing people to order...

Fall & Winter 2002

KEEPRS: A Legacy for Success

UniformMarket - August 15, 2010 0

By Susan Derby It's a little odd to think that a successful retail shop started from a tragic event, but... In January 1996, Officer Brian Klinefelter,...

Fall & Winter 2002

IMAGE OF THE YEAR 2002

UniformMarket - August 15, 2010 0

Awarded by the NAUMD and Career Apparel Institute The entrants of the National Association of Uniform Manufacturers and Distributors' (NAUMD) 2002 Image of the Year...

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