Key Strategies: Web Site Promotion A Primer for the Uniform Industry
By Joe Dysart
While virtually every player in the industry has a Web presence now, Internet marketing consultants warn that without proper marketing and promotion,...
Selling National Accounts
By Jack Tridico
Over the course of 25 years in the uniform and apparel industry, I have been involved with many different types of accounts:...
Location Location Location: A few retailers found the perfect location… and...
By Susan Derby
Retail stores have had to be innovative to keep themselves competitive and convenient. First, the catalog came along, allowing people to order...
KEEPRS: A Legacy for Success
By Susan Derby
It's a little odd to think that a successful retail shop started from a tragic event, but...
In January 1996, Officer Brian Klinefelter,...
IMAGE OF THE YEAR 2002
Awarded by the NAUMD and Career Apparel Institute
The entrants of the National Association of Uniform Manufacturers and Distributors' (NAUMD) 2002 Image of the Year...
ERGONOMICS: A Safe Bet On The Job
By Bernadette Doran
Say the word "ergonomics," and most people think of a chair that supports good posture and sits you high enough at your...
Electrified: U.S. Army Soldier Systems Center explores ways to manufacture wired...
Future warrior systems include heads-up displays, global positioning systems, combat identification sensors, chemical detectors, electronically controlled weapons and physiological status monitors connected to the...
Discovering A Danish Shoe: How Dansko brought clogs to work
"These were the best shoes Id ever worn," says Amanda Cabot.
AMANDA CABOT AND PETER KJELLERUP were on a business trip to Denmark in the...