MARKET FOCUS
Ev e n H i g h e r V i s i b i l i t y
Reflective/Fluorescent Emblems and Transfers
Add an Extra Measure of Safety
toHigh Visibility Uniforms
By Randi Blumenthal-Joseph,
Penn Emblem Co.
V ision is one of the most vital senses humans
use to stay safe, but it can be compromised
in many working conditions. Dim light, glare,
the darkness of night, fog, smoke and inclement
weather are just a few of the factors that can
obscure vision. For these reasons, workers in
numerous fields benefit from high-visibility
uniforms and high-vis/reflective emblematic
identification. High-visibility clothing is considered a
type of personal productive equipment (PPE).
In many industries, it is mandated by federal
law for worker safety. Federal Regulation 23
CFR 634 requires “All workers within the
right-of-way of a federal-aid highway who are
exposed to either traffic (vehicles using the
highway for purposes of travel) or construction
equipment within the work area shall wear
high-visibility safety apparel.” The Federal
Highway Administration states, “High visibility
is one of the most prominent needs for workers
who must perform tasks near moving vehicles
or equipment. The need to be seen by those
who drive or operate vehicles or equipment is
80 Made To Measure Magazine
recognized as a critical issue for worker safety.
The sooner a worker in or near the path of
travel is seen, the more time the operator has
to avoid an accident.”
Research has shown the importance of
reflectors such as reflective emblems and
patches in pedestrian safety. A car going 60
mph needs 260 feet to stop. According to the
FHWA, a person wearing dark clothing at night
can only be seen at 55 feet. A person wearing
white clothing in the dark is seen by a driver at
180 feet. Neither provides enough distance for
a driver to stop before striking the pedestrian.
Reflectors, however, increase visibility so that
the pedestrian is seen from 500 feet away. The
right reflective identification or apparel can
ensure there’s ample time for a vehicle to stop.
Motor vehicle-related incidents are
consistently a leading cause of work-related
fatalities. A significant portion of these are
pedestrian workers being struck by a motor
vehicle. According to the FHWA, nearly half
of fatal pedestrian crashes occur in low-light
or dark conditions. A study by the European